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Feed Your Family, Restore The Planet
10/27/09

Organic Valley Partners with Ray’s Food Place Stores,

Giving Shoppers Opportunities to Support Local Environmental Stewardship

 

 

LA FARGE, Wis. -- October 22, 2009 -- Starting today, an Organic Valley purchase at Ray's Food Place presents an opportunity to play a role in the restoration of waterways and protection of the local environment. Organic Valley and Ray’s Food Place are proud to launch a program with EcoUnit, a new shopper rewards program that awards customers with EcoUnit credits that can be redeemed to support local stewardship projects like tree planting, river restoration, removal of invasive species and watershed clean-up.  

 

“We believe this partnership is a great fit for our company and our commitment to supporting the communities that we are a part of,” remarked Greg Sandeno, vice president and COO of C&K Market, Inc., parent company of Ray’s Food Place. “Together with Organic Valley and EcoUnit, Ray’s is doing its part to work towards a sustainable future for our families.”

 

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Truly Green or Greenwashing?
06/05/08
A term that didn't even exist 2 years ago is suddenly mainstream in the minds of consumers.  As the average consumer becomes more aware of the environmental crises facing our planet, they are more attuned to the claims made by companies about the "eco-qualities" of their products and services.  The greenwashing index was invented to give consumers a voice in the matter, allowing them to contribute their opinions and perceptions about how genuine a company's green claims are.  ... Read More...


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Top 10 Picks for Greening your Life
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Rewards Program for the Environment
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EcoUnit announces the launch of their “rewards program for the environment”.  EcoUnit has begun developing a panel of eco-aware consumers who agree to provide feedback to companies that are developing eco-friendly products.... Read More...